CLOSING PRESS RELEASE - the GRATI Shop: Embracing Change and Embracing the Future with an Online-Only Boutique

CLOSING PRESS RELEASE - the GRATI Shop: Embracing Change and Embracing the Future with an Online-Only Boutique

Wilbraham, August 7th - After delighting the community with its unique style and personalized service, the GRATI Shop, the beloved women-owned boutique in the heart of Wilbraham, is bidding farewell to its physical storefront. Owner Kelly Partridge has announced that the boutique's doors will be closing on Sunday, August 20th. However, this farewell marks the beginning of an exciting new chapter as the GRATI Shop transitions into an online-only business model.

With the online transition in full swing, now is the time to take advantage of the fabulous 50% off sale on all clothing and GRATI accessories until Sunday, August 20th. This exclusive deal offers shoppers a final opportunity to snag their favorite stylish pieces at unbeatable prices. The boutique encourages loyal customers and fashion enthusiasts alike to explore the vast collection of sustainable fashion, locally-sourced products, and carefully curated accessories before they're gone.

Owner Kelly Partridge shared her heartfelt appreciation for the incredible support from the Wilbraham community. "It's been an incredible journey, and we couldn't have asked for a more amazing community to be part of. The love and encouragement we've received over this past year has been truly heartwarming," said Kelly.

The move to an online-only business model allows Kelly to explore her passion for empowering small businesses like hers to thrive in the digital world. Alongside the GRATI Shop, Kelly is the founder of GRATI Consulting, a venture dedicated to helping small businesses establish their presence in the ecommerce space. The transition enables her to devote more time and energy to this invaluable initiative, where she can support and uplift fellow entrepreneurs in their online endeavors.

"I've always been passionate about helping others succeed, especially in the ecommerce landscape. Through GRATI Consulting, I can share my experiences and insights to assist other small businesses in navigating the online marketplace successfully," explained Kelly. "While saying goodbye to our brick-and-mortar store is bittersweet, it opens up new possibilities for the GRATI Shop and allows me to follow my entrepreneurial spirit with GRATI Consulting."

The GRATI Shop team is eager to welcome customers to its virtual storefront, ensuring a seamless shopping experience that continues to reflect the essence of the boutique. The online platform will provide an extended reach, allowing fashion enthusiasts from far and wide to connect with the distinct style and values of the GRATI Shop.

To stay informed about the latest collections, promotions, and community events, customers are encouraged to subscribe to the GRATI Shop newsletter through the website at